Work on your business, not in it …

Posted in Cloud Computing, Earn Money Online, Internet Marketing, Social Media, Tips & Tricks

You’ve probably read (or at least heard of) The E-myth Revisited by Michael Gerber.

http://www.amazon.com/The-E-Myth-Revisited-Small-Businesses/dp/0887307280

It’s a great book with a great idea – “Work ON your business, not IN it”.

And he’s absolutely right, you should be…

So if you’re going to apply that idea to your social media marketing, you’d likely create a system like this:

Create a list of the top social media sites you want your content added to.
Set up a repeatable system of how your titles, URLs, and descriptions should be written
Hire an outsourcer to spend his day promoting your links to all the top sites for $2-3/hour

You can do that. It’ll work.

But you’re going to have all your links coming from one or two accounts, and all the links in those accounts are to your site, so they won’t look entirely natural… but a few of them will get through and you’ll get some link juice from them.

This a completely do-able system.

Unfortunately you’re going to spend $200-$300/month paying your outsourcers who are doing this work. (And that’s on the cheap end.)

..But you can do it that way if you want.

Work on your online business, not in it …

A better way to work ON your business (instead of in it), would be to get a SocialAdr “Lazy” account: http://socialadr.com/join/?a=1662296 … I did just yesterday (the free account) and already dominating the search engines again (see bottom right “most read”).

That way all you have to do is enter details of your webpages, and hundreds upon hundreds of other people will spread your links to all the top social media sites in a natural, viral looking way. And you can use this hands off system for less than 20% of what it’d cost to hire and train your own outsourcer.

You’re a business owner. You understand an ROI when you see it.

Which idea makes more sense to you?